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This Privacy Policy has been updated to reflect the changes in law, ensuring compliance with the new General Data Protection Regulation (GDPR) that comes into force on 25th May 2018. 

1.1 This privacy policy sets out how Wonkee Donkee Trend uses and protects any information that you give Wonkee Donkee when you use this website. Wonkee Donkee is committed to ensuring that your privacy is protected. This policy, together with our Terms and Conditions sets out the basis on which any personal data we collect from you, or that you provide to us will be processed by us. We strictly adhere to the Data Protection Act 1998 and the Privacy, the Electronic Communications (EC Directive) Regulations 2003 and the General Data Protection Regulation (2018). We shall be the data controller for your personal data, and we are registered on the public register of data controllers which is looked after by the Information Commissioner.

Ico registration number: Z7368458

1.2 The Data Protection Act is designed to ensure that your personal data is protected and treated with care and the respect it deserves. Personal data is any data or information that can be used to identify you. 

Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this Privacy Policy.

2.0 Changes to our Privacy Policy

2.1 Wonkee Donkee reserve the right to change this Privacy Policy from time to time by updating this page. Any changes made to our Privacy Policy will be posted to this website and, where appropriate, through email notification. This Privacy Policy does not, and is not intended to, create any contractual or other legal rights. You are advised to check this page from time to time to ensure that you remain happy with this policy.

3.0 What we collect

3.1 We need to collect information about you to enable us to process your request in an efficient and timely manner. We will not collect any more data than is required for us to fulfil and complete your request. We will also collect information about you if you decide to register on our website, use online forms, or enter competitions or promotions.

3.2 The information we require from you to allow us to process your request to purchase items from our website consists of your:

  • full name;
  • contact details such as email address and telephone numbers1;
  • billing address and delivery address;
  • payment details (through secure third party site such as Sage Pay and PayPal)2

3.3 If you wish to register with us, which allows you access to your order history and other benefits, we will require your:

  • full name;
  • contact details such as email address and telephone numbers1;
  • billing address and delivery address;
  • other information relevant to your preferences, orders, customer surveys and/or offers.

3.4 We will also collect details of your visits to our website and the resources accessed including traffic data & weblog statistics to help us improve our services, information you provide by filling in forms (such as Returns) and through our contact us page, and any information passed onto us via email, postal, telephone or other means of communication;

4.0 What we do with the information we gather

4.1 By submitting this information, you agree to us using the data in accordance with our Privacy Policy and our Terms and Conditions . The information we gather is used to allow us to process your order request. Relevant information is used by us, our agents and third parties to fulfil your order and provide you with the service you have requested and to enable us, our agents and third parties to communicate with you with respect to matters concerning this provision.

4.2 We may also use your information and statistics for the purpose of monitoring website usage to enable us to improve the products and services we offer, and may provide such information to third parties to help us achieve this. These statistics will not include identifiable personal information.

4.3 We and other companies within our group may periodically wish to send promotional emails about new products, special offers or other information which we think you may find interesting using the contact details which you have provided. If you would like to receive such information, you will be required to tick the appropriate box. If at any time you change your mind and withdraw consent, you may untick the box to adjust your account settings or send an email with “NO MAIL” in the heading to info@wonkeedonkee.co.uk

4.4 From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
If you wish to be removed totally from our active database, please send an email with “REMOVE FROM DATABASE” in the heading to info@wonkeedonkee.co.uk

Either of these actions will cause us to update your preferences or delete your data as soon as reasonably practicable. There may be a slight delay in carrying out your request so it is possible that you may still receive communications that have already been processed.

5.0 Security

5.1 We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.

5.2 To ensure that your credit card or debit card etc is not being used without your consent, we use reputable, well established and leading third party card processing companies to take payment on our behalf. They will check your name, address and other personal information supplied by you during the order process against appropriate third party databases. By continuing to use the website you accept these Terms and Conditions and agree to these checks being performed. Whilst checking your personal information you provide, the information you give may be disclosed to a registered Credit Reference Agency who may keep a record of that information for payment clearance, credit reference, order fulfilment, delivery, data analysis or customer support. This is only performed to confirm your identity. A credit check will not be performed and your credit rating will be unaffected.

5.3 Where we are legally obliged to comply with law enforcement or in order to enforce or apply our Terms and Conditions and other agreements, we may be required to divulge your personal information. This may also be required to protect our own rights and property, as well as for the safety of our customers and others including exchanging your information with other organisations and companies for fraud protection and credit risk reduction.

5.4 You must contact us immediately if you believe that there has been a security breach of your personal data. We will act immediately and inform you of our findings. If you are unhappy with our response, you may complain to the Information Commissioner’s office through their website, by calling their helpline on 0303 123 1113 or by instigating a live chat with them. To start a live chat with ICO, click here.

6.0 Links to other websites

6.1 Our website may contain links to other websites that may be of interest to you but are not affiliated or associated to us in any way. Once you have used these links to leave our site, you should be aware that we do not have any control over these websites. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

7.0 Controlling your personal information

7.1 Under the Data Protection Act, you have considerable control over your personal data.  You have a right to access your personal data and other supplementary information that we may hold.

7.2 You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to complete a form on the website, look for the box that you can click to indicate that you give consent to your information being used for direct marketing purposes.
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to us or sending an email to info@wonkeedonkee.co.uk

7.3 We will not sell, distribute, divulge or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you consent to us doing so.

7.4 You may request details of personal information which we hold about you under the Data Protection Act 1998. If you would like a copy of the information held on you please write to Data Administration, Wonkee Donkee, Mill Lane, Welshpool, Powys. SY21 7BL. 

Please include the following:

  • a brief description of the information you require;
  • three separate proofs of identification;

7.5 We aim to respond promptly and within 1 calendar month of receiving your request. However, in certain circumstances we may need to increase this by up to two months. We will contact you within the first month if this is the case and explain why. You have the right to complain if you believe this to be unfair. We will let you know how to do this.

7.6 If you believe that any information we are holding on you is incorrect or incomplete, please write to us at the above address or send an email to info@wonkeedonkee.co.uk as soon as possible. We will promptly correct any information as necessary.

7.7 You may at any time ask us to erase your personal information. We will act upon your request in a timely fashion and no later than one calendar month from when you contact us unless the request is complex or there are multiple requests. If that is the case, we may need to extend our response timeframe by up to a maximum of two calendar months. We will contact you to explain the reasons for the extension and within one calendar month.

Please note that we are required by law to hold information pertaining to any transactions you may have with us for up to six years. Only data supplementary to this information may be erased.

8.0 Making a complaint

8.1 If you wish to make a complaint about the way that we handle your personal data or deal with your requests, you may contact the Information Commissioner's Office through the following ways:

  • Visit their website at https://ico.org.uk/concerns/handling/
  • Call their helpline on:
    0303 123 1113 (local rate)
    01625 545 745 (national rate)
  • Fax: 01625 524 510
  • Live chat with ICO by clicking here
  • Postal addresses
    Head office
    Information Commissioner's Office
    Wycliffe House
    Water Lane
    SK9 5AF

Regional offices



Northern Ireland

  Information Commissioner’s Office

 45 Melville Street 
 EH3 7HL

  Information Commissioner’s Office

 2nd Floor
 Churchill House
 Churchill Way
 CF10 2HH

 Information Commissioner’s Office

 3rd floor
 14 Cromac Place
 BT7 2JB

 Tel: 0131 244 9001

   Tel: 0292 067 8400
 Fax: 0292 067 8399

 Tel: 0289 027 8757
 or   0303 123 1114

 Email: scotland@ico.org.uk  Email: wales@ico.org.uk  Email: ireland@ico.org.uk

An important note from ICO

“If you are contacting us, please be aware of the following:

1. Disclosure under the Freedom of Information Act 2000

As we are a public authority all the written material we hold, including any correspondence you send to us, may be considered for release following a request to us under the Freedom of Information Act 2000 unless the information is exempt.

2. Security and emails

Please be aware that emails you send us, and those that we may send to you, are not secure because email messages can be intercepted.
Please ensure your combined email attachments do not exceed 10 MB in a single email. You may send attachments over multiple emails, but please indicate this in the subject line.”

 The above contact information is given for your benefit only. We do not own and have no control over the accuracy or functionality of the email links or services. If you believe that there is an error, or you believe that the information has changed, we would really appreciate your help by contacting us by email at info@wonkeedonkee.co.uk. Thank you.  


9.0 How we use Cookies

9.1 As with nearly all websites today, this site uses Google Analytics to track the interaction of visitors to our website. This enables us to better understand how our pages are found and used, allowing us to streamline and make appropriate changes to our website to ensure that our visitors and customers enjoy the best experience possible. To do this, Google uses small files called cookies.
These cookies do not hold any personally identifiable information. However, your IP address is recorded but not by ourselves. This is used by Google for Geolocation statistics and controlled by their Privacy Policy.
You may view their policy here.

9.2 A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

9.3 We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

9.4 Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. 

9.5 A cookie in no way gives us access to your computer or any personal information about you, other than the data you choose to share with us. No identifiable information is passed on to third parties. We do not pass your data on to advertising or marketing agencies.

9.6 If the settings of your browser (the software you use to access and display web pages) is set to accept cookies, we will take this, along with your continued use of the website, to mean that you have accepted and consented to the use of cookies on your machine and have accepted this privacy policy. You may alter your consent at any time by adjusting the settings of your browser. To do this, refer to your browsers documentation.

9.7 You may choose to accept or decline cookies at any time. Most web browsers are set to automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Doing this is likely to prevent you from taking full advantage of our website, and limit the functionality of not just our own website but also a large proportion of websites available on the World Wide Web.

10.0 List of cookies we collect

10.1 The table below lists the cookies we collect and what information they store.

COOKIE nameCOOKIE Description
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The items that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer id with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND You session ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
POLL The ID of any polls you have recently voted in.
POLLN Information on what polls you have voted on.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
VIEWED_PRODUCT_IDS The products that you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CNT The number of items in your Wishlist.


  1. Optionally – your company name and fax number if applicable.
  2. We do not process your payment details directly and so do not hold any of your payment details other than the amount paid and the last 4 digits of your card.
  3. Your first request will be dealt with free of charge after 25th May 2018.

Updated May 2018

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